The construction industry has traditionally lagged behind other sectors in adopting technology, but that’s starting to change. Homebuilders are now leveraging technology to streamline operations, improve customer experiences, and boost overall efficiency. Key areas of innovation include job scheduling, material ordering, and digital home buying.

Builders like Front Light Building Company and Lanthorne Homes emphasize using technology that aligns with their business models. These companies are integrating back-end office software, customer-facing sales solutions, and platforms to cut job costs and reduce cycle times.

Additionally, jobsite technologies like Building Information Modeling (BIM) allow builders to create accurate construction models, minimize waste, and avoid costly mistakes. Builders such as Taylor Morrison and Century Communities are also utilizing scheduling and purchasing software to optimize their processes.

Customer engagement is another area of transformation. Builders are now offering virtual home tours, self-touring options, and online buying tools, allowing customers to make purchases without ever stepping into a sales office. This shift not only attracts younger buyers but also appeals to baby boomers. The other key benefit is the enhanced customer experience utilizing powerful visual software from Builders First Source that drive the experience and interaction.

As builders continue to adopt technology, the focus remains on solving existing pain points rather than creating new ones. The ultimate goal is to create seamless systems that improve both operational efficiency and customer satisfaction.

In summary, the home building industry is making steady strides in technology adoption, focusing on tools that enhance productivity, streamline operations, and improve the buyer experience, all while minimizing risks and costs.

Justin Pratt
BFS Digital Tools